The art and science of building castles in the sky and houses of cards that don't collapse.

Goldstein, Joseph L · Cell · 2022

expert_opinion · Level V

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Abstract

The creative process in art and science involves two phases-generating and exploring new and wild ideas (building castles in the sky) and then narrowing down and focusing on the most tractable and useful ones (building houses of cards that don't topple over).

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