Gig worker's perceived algorithmic management, stress appraisal, and destructive deviant behavior.

Abstract

With the advance of data technologies, gig platforms have applied data and algorithms to their management and put more stringent requirements on gig workers through algorithmic management. Gig workers might perform destructive deviant behavior when coping with algorithmic management. It is meaningful to examine how the algorithmic management applied to gig platforms could lead to gig workers' destructive deviant behavior. Based on the challenge-hindrance framework, we developed a research model and validated it with survey data collected from 423 food delivery riders. We employed multi-level linear regression analysis in data analysis and found that perceived algorithmic management was appraised as both a hindrance and a challenge. As a hindrance, it elicits working/family deviant behavior; as a challenge, it helps reduce working/family deviant behavior. Regulatory focus (a prevention focus vs. a promotion focus) moderates the effect of perceived algorithmic management on stress appraisals (hindrance appraisals vs. challenge appraisals). This study explains algorithmic management's impact on gig workers' destructive deviant behavior through the appraisal of algorithmic management as both a challenge and a hindrance. It also provides practical advice to gig platforms, gig workers and policymakers on how to balance the challenge and hindrance roles of algorithmic management in gig work.